Spareon Chinese Auto Parts

When Spareon Chinese Auto Parts first reached out, their website was… well, not great. It wasn’t mobile-friendly, looked outdated, and didn’t really reflect the brand. Their logo existed, but the overall look and feel just wasn’t making an impact. That’s when I stepped in to give their digital presence a complete makeover.

My Role

Credits

The Challenge

The main challenge was clear: make a website that works for the modern customer, mobile-optimized, visually appealing, and aligned with the brand identity. On top of that, they needed to reach more customers in the UAE, where competition is tough, and their old site wasn’t helping.

My Approach

I started with the logo, ensuring it had a clean, professional identity that could be used consistently across all platforms. Once the visual foundation was set, I redesigned the website completely:
Made it mobile-friendly, intuitive, and modern, while keeping the logo’s theme intact.
Built a layout that showcased their products and services clearly, making it easy for customers to find what they needed.
Implemented on-page SEO to help the website appear in searches for auto parts across the UAE.
Created a Google My Business profile, so local customers could easily find them and engage with their services.
Designed visually striking posters for Instagram and social media, helping the brand communicate professionally and attractively online.

The Result

After the revamp, Spareon transformed from a dated, hard-to-navigate site to a modern, user-friendly hub for their customers. Their online visibility improved thanks to SEO and Google My Business, and the social media visuals gave the brand a polished, cohesive look. The brand now has a strong digital identity that connects with customers and drives engagement.

This project wasn’t just about redesigning a website — it was about building confidence in the brand, helping them reach the right audience, and creating a digital presence that truly represents who they are.